BE A BETTER BUYER

Posted by Steve Gatter on May 26, 2016 in News

Much is written today about better sales and marketing, but have you read much about how to be a better buyer? There is more to the transaction than just price, right? What else matters when making a purchase? Here’s an initial list for your consideration and please share your thoughts too. PRODUCT Performance – whatever […]

The Tale of Fundus Autofluorescence Imaging

Posted by Dale Brodsky on Apr 1, 2016 in News
The Tale of Fundus Autofluorescence Imaging

As one of professional eye care’s most versatile diagnostic screening techniques, fundus autofluorescence imaging has helped to preserve the vision of several thousand patients throughout its relatively short existence. This dynamic imaging process has origins in fluorescein angiography, a procedure first performed fifty years ago, when ophthalmologists recognized that the retina of the human eye […]

COMPANY CULTURE DRIVES CUSTOMER SERVICE

Posted by Steve Gatter on Mar 21, 2016 in News
COMPANY CULTURE DRIVES CUSTOMER SERVICE

Would you agree that people within a group tend to act like the other people within that group? Perhaps you’ve noticed a difference in how people act  at a church event, or at a pregame tailgate party, or when at work? The environment makes a difference in the culture. Typically, we act like the people […]

YOUR OPHTHALMIC BUSINESS FUTURE

Posted by Steve Gatter on Nov 11, 2015 in News
YOUR OPHTHALMIC  BUSINESS FUTURE

Ophthalmic technology is continually advancing and there are new products and new developments all the time.  And what does this innovation have to do with you and your ophthalmology practice? The answer lies more within you than with this new technology. The answer lies in your vision of your ophthalmic practice – weeks, months and […]

North America’s Surgical Devices Market Rises to the Challenge of Glaucoma

Posted by Dale Brodsky on Jun 9, 2015 in News
North America’s Surgical Devices Market Rises to the Challenge of Glaucoma

For eye care professionals taking part in the battle against eye disease, glaucoma arguably presents their greatest opponent. Affecting the lives of over 60 million people, glaucoma – a collection of ocular ailments that lead to optic nerve damage – is the second most common cause of blindness. It is also the leading cause of […]

Slit Lamp Imaging and The Cause Against Cataracts

Posted by Dale Brodsky on May 19, 2015 in News
Slit Lamp Imaging and The Cause Against Cataracts

One of the most common eye-related ailments in health care, cataracts can quickly develop into a significant disorder without sufficient diagnosis or treatment. A clouding of the biconvex lens structure at the front of the eye that usually refracts light onto the retina to enable vision, cataracts is the leading cause of blindness worldwide according to the […]

The American Academy of Ophthalmology Introduces New Mobile-Optimized Website

Posted by Dale Brodsky on May 14, 2015 in News
The American Academy of Ophthalmology Introduces New Mobile-Optimized Website

In line with Google’s recent algorithm change to reward mobile optimized websites with higher rankings in search engine queries, the American Academy of Ophthalmology has recently revealed its new, state-of-the-art, responsive web design at www.AAO.org. Designed to help meet the ophthalmic educational needs of member physicians, office staff and the general public, the new website […]

FA is still the Gold Standard: OCT has poor specificity in detecting reactivation of wet AMD

Posted by Dale Brodsky on Apr 27, 2015 in News

As seen in Ophthalmology, http://www.aaojournal.org/article/S0161-6420%2814%2900728-3/abstract Their conclusion is that OCT cannot replace FA: “It is not recommended that OCT be used alone to detect reactivation of nAMD in patients being monitored. According to current evidence, OCT should not replace the reference standard of fundus fluorescein angiography for monitoring patients with nAMD.” OCT showed poor specificity in monitoring […]

Eye Care Technology: Perceived Value vs. Real Value

Posted by Dale Brodsky on Apr 10, 2014 in News

As Seen Featured on EyeCareWire.com>> In any industry, the old adage that you must spend money to make money remains true. But in slow economic times finding the money to expand or add equipment can be difficult. When it comes to the realm of eye care – a niche market that encompasses approximately 68-70,000 professionals […]

Fundus Photo Lets You Keep Your Practice In Focus

Posted by Dale Brodsky on Apr 10, 2014 in News
Fundus Photo Lets You Keep Your Practice In Focus

AS SEEN ON OPHTHALMIC INSIGHTS>> A big part of success in any venture is playing to your own strengths; and a big part of being able to do that is setting yourself up to work within your own areas of expertise, without getting bogged down trying to solve problems that fall outside your specialty. Dale Brodsky, founder […]